Description: SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. (NOTE: Dozens of renowned marketing, SEO and social media experts have endorsed this SEO book. You can read these expert testimonials and claim the free bonus offers that come with this book at SEOforGrowth.com) SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in todays economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; its about capturing demand grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results. Many businesses and marketers toss up a brochure-style website, do a little social media and blog posting (if any), and think theyre "doing SEO" but thats not what it takes to get those coveted first page Google rankings. No longer just another tactic, search engine optimization has become a full-blown channel on par with PR and advertising one you cant afford to ignore. From website designers to business owners, marketers to entrepreneurs, everyone can benefit from understanding and applying SEO best practices. John Jantsch, author of the best-selling Duct Tape Marketing and creator of the Duct Tape Marketing System, and Phil Singleton, an experienced SEO consultant with years of experience at the local, regional, and national levels, have teamed up to provide you with the only Internet marketing guide you need. In SEO for Growth, they teach you how to leverage the new rules of search engine optimization to make sure your website gets found online. Jantsch and Singleton harness the knowledge theyve acquired through years of experience and extensive research, explaining SEO in a direct and accessible manner, to help you navigate this complex technical terrain with purpose and ease. SEO for Growth is Your One-Stop Digital Marketing Guide The first part of the book provides an in-depth overview of search engines, algorithms, and design changes, so you can understand the way that Google thinks. The book then takes you through the mindset and strategy you need to get SEO right and provides specific techniques that you can use at each stage of a new business: from finding the perfect match between the ideal customer and the market message (traction), to retaining customers and building relationships for growth (expansion); and leveraging the assets you build for payoff (conversion). From this book, youll learn how to: create and re-purpose content and plan an editorial calendar use different social media channels to generate engagement with your content build and manage your online reputation, plus handle negative reviews do quality link building without resorting to the shady practices Google now penalizes conduct keyword research to optimize your website and all of your content use pay-per-click advertising in the most cost-efficient way to get the biggest bang for your buck build a revenue generating website that will help power your companys growth for years to come Whether you want to adapt your small business to the digital age or youre a marketer figuring out how to help your clients online, this indispensable guide has everything you need to plan and implement the right SEO strategy for your business. After you buy this book, be sure to visit the SEO for Growth website (SEOforGrowth.com) to claim and download the 3-eBook bonus pack on Local SEO, Traffic Generation Tactics, and WordPress Website Optimization, as well as special offers and discounts on various SEO tools, webinars and services. Features Details Product Dimensions: 6.0 x 0.54 x 9.0 inchesItem Weight: 0.65 poundsShipping Weight: 0.65 poundsManufacturer: SEO for GrowthItem MPN: 9780692769447Item part number: 9780692769447 Anthem Books Difference Great quality new and used items! We aim to exceed expectations on every order with quick shipping and extra attention to quality packaging! Competitive Pricing With our dynamic pricing model, our prices are always competitive. Our prices are some of the lowest that you will find on the internet. Rest assured that you're getting a good deal when purchasing with us. 30-day Money Back Guarantee We are committed to making sure that you leave this transaction satisfied. If you're unhappy with the product for any reason, you may return it back for your money-back or a replacement within 30 days.
Price: 11.95 USD
Location: Phoenix, Arizona
End Time: 2024-12-04T03:58:10.000Z
Shipping Cost: 0 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
MPN: 9780692769447
Brand: Seo for Growth
Style: ABIS_BOOK
Book Title: Seo for Growth : the Ultimate Guide for Marketers, Web Designers and Entrepreneurs
Number of Pages: 238 Pages
Language: English
Publisher: Seo for Growth
Publication Year: 2016
Item Height: 0.5 in
Topic: Marketing / General, E-Commerce / Internet Marketing, Web / Design, Web / Search Engines
Genre: Computers, Business & Economics
Item Weight: 14.9 Oz
Author: John Jantsch, Phil Singleton
Item Length: 9 in
Item Width: 6 in
Format: Trade Paperback
