PAVILION HAND CARD: 1964-65 New York City World's Fair: 7-Up Sandwich Gardens

Description: PAVILION HAND CARD: 1964-65 New York City World's Fair: 7-Up Sandwich Gardens: The 1964/1965 New York World's Fair was a world's fair that held over 140 pavilions and 110 restaurants, representing 80 nations (hosted by 37), 24 US states, and over 45 corporations with the goal and result of building exhibits or attractions at Flushing Meadows–Corona Park in Queens, New York City. The immense fair covered 646 acres (2.61 km2) on half the park, with numerous pools or fountains, and an amusement park with rides near the lake. However, the fair did not receive official support or approval from the Bureau of International Expositions (BIE). Hailing itself as a "universal and international" exposition, the fair's theme was "Peace Through Understanding", dedicated to "Man's Achievement on a Shrinking Globe in an Expanding Universe". American companies dominated the exposition as exhibitors. The theme was symbolized by a 12-story-high, stainless-steel model of the Earth called the Unisphere, built on the foundation of the Perisphere from the 1939 World's Fair. The fair ran for two six-month seasons, April 22 – October 18, 1964, and April 21 – October 17, 1965. Admission price for adults (13 and older) was $2.00 in 1964 (equivalent to $16.69 in 2020). Admission in 1965 increased to $2.50 (equivalent to $20.53 in 2020). In both years, children (2–12) admission cost $1.00 (equivalent to $8.34 in 2020). An international sandwich garden serves up, buffet style, the food specialties of 16 countries in elaborate sandwiches, plus all the 7-Up the customer can drink. Sample sandwiches: sliced lamb on Scotch barley bread, Lomi-Lomi salmon on Aloha coconut bread, prosciutto and provolone on sesame bread, chicken-ginger-coconut on cinnamon swirl bread. Four sandwich platters with relishes, cheeses and candy cost $1.55. A five-piece ensemble entertains daily, playing American show tunes as well as music from all over Europe and Latin America. A futuristic tower rises 107 feet above the pavilion; a clock at the top is regulated by the precise timekeeping apparatus in the Swiss pavilion several blocks away. The soaring red-and-white clock tower, featuring the distinctive 7-Up logo, made it easy to spot the pavilion from quite a distance. Underneath were several open-air structures covering the dining areas. While not as flashy as the Pepsi and Coke shows, the 7-Up pavilion is well remembered by many for its inexpensive food court. Diners were often entertained by musical groups. Sometimes it was an old-fashioned group as seen here, and at other times it was a modern rock group. This card is in good condition, but shows some creasing.

Price: 8.5 USD

Location: Brooklyn, New York

End Time: 2024-02-28T03:30:35.000Z

Shipping Cost: 0 USD