Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Insidious Competition: The Battle For Meaning And The Corporate ImageISBN13:9781450229104ISBN10:1450229107Author:Telofski, Richard (Author)Description:The Battle For The Meaning Of Your Corporate Image Is On And Richard Telofski Explains How You Can Fight Back In Today's Online World The Battle Is Being Waged In Social Media By Ordinary And Not-So-Ordinary Competition That Subtly And Insidiously Competes For Your Company's Reputation Discover This New Insidious Competition, What They Do, How They Do It, And Why They Mangle The Meaning Of Your Company In The Twenty-First Century Global Town Square Learn What You Can Do About It Recognize The Different Types Of Insidious Competitors Within Social Media Learn About The Tools Each Type Of Corporate Image Competitor Wields Know The Attack Types They Use On Your Corporate Image Understand That For Insidious Competitors It's Not About Truth And Reality See How Digital Crowd Behavior Can Redefine Your Corporate Image Explore Counter Strategies And Tactics The New Digital Media Battle Will Not Be Against Hackers It Will Be In The Insidious Struggle For Meaning Your Company Is Under An Inexorable Attack In The New Business And Social World Of The Twenty-First Century That Attack Won't Stop Learn How To Preserve Your Company's Image, And, Along With It, Your Job And Your Children's Future Binding:Hardcover, HardcoverPublisher:AUTHORHOUSEPublication Date:2010-06-15Weight:1.62 lbsDimensions:1'' H x 9'' L x 6'' WNumber of Pages:396Language:English
Price: 30.99 USD
Location: USA
End Time: 2024-12-24T13:26:12.000Z
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Book Title: Insidious Competition : the Battle for Meaning and the Corporate Image
Item Length: 0.4in.
Item Width: 0.2in.
Author: Richard Telofski
Format: Hardcover
Language: English
Topic: Business Communication / General, Public Relations, Web / Social Media, Commerce
Publisher: iUniverse, Incorporated
Publication Year: 2010
Genre: Computers, Business & Economics
Item Weight: 1.9 Oz
Number of Pages: 396 Pages