Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Advanced Media PlanningISBN13:9780792382188ISBN10:0792382188Author:Rossiter, John R. (Author), Danaher, Peter J. (Author)Description: Binding:Hardcover, HardcoverPublisher:SpringerPublication Date:1998-07-31Weight:0.77 lbsDimensions:0.63'' H x 9.55'' L x 6.46'' WNumber of Pages:112Language:English
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Book Title: Advanced Media Planning
Item Length: 9.3in
Item Height: 0.2in
Item Width: 6.1in
Author: Peter J. Danaher, John R. Rossiter
Publication Name: Advanced Media Planning
Format: Hardcover
Language: English
Publisher: Springer
Publication Year: 1998
Type: Textbook
Item Weight: 28.2 Oz
Number of Pages: Xiii, 112 Pages